Hi everyone, I have been asked to be the next Tourbuzz Fellow and am looking forward to starting some conversations with you.

I am Carol Grape, owner of grape imaging, ltd. here in the metro Denver area. I am a one person shop and love working with my Realtor clients. In the real estate photography business since February of 2005, I have built a nice client base. I will share with you some of my ideas of what has made my business work for me over the next number of months.

Transplanted to the Denver area in 2004, I am sculptor who spent the previous 15 years living in Northern Kentucky. I have a BFA from Maine College of Art and MFA from Kent State University. I was the Chair of the Master of Arts in Art Education program, the Gallery Coordinator and Adjunct Instructor at the Art Academy of Cincinnati. I was also an Adjunct Instructor and Gallery Director at Thomas More College in Crestview Hills, Kentucky.
I found TourBuzz in March of 2010 and haven’t looked back. I love what Paul and Alan have built for us. I also very much appreciate that they continue to improve TourBuzz.
Here are my Top 10 Reasons for creating virtual tours instead of delivering still images to my clients:

1. Walk potential buyers through the home with high quality images, giving them a better understanding of how the home flows.
2. Use music and/or voiceover to engage potential buyers.
3. Create brand awareness for my realtor clients and me, as the photographer.
4. Tours also play well on mobile tablets and smart phones.
5. Weekly detailed viewing statistics to share with your clients.
6. Tour links are easy to share via email or on any social media venue.
7. Clients have easy access to their photos and control of what to say about the listing.
8. Create a simple one page flyer within the tour.
9. Ability to easily export tour as a video on YouTube.
10. Easily create a custom domain for the tour. i.e. 1234MainStreet.com

These are good reasons to give your clients to encourage them to add Virtual Tours to their Property Marketing Plans.

What do you do to encourage your clients to do a virtual tour?

Views: 492

Comment by Paul Rodman on February 7, 2013 at 10:30am

I want to thank Carol for volunteering to help TourBuzz and her fellow photographers by making herself available to answer questions and share her experience building a successful real estate photography business from the ground up.

Please feel free to contact Carol directly or I can help set up a time if you would like some one on one time.

Thanks again Carol.

Paul

Comment by Ted Wiatrak on February 9, 2013 at 5:04pm

Hi Carol, 

Glad to see you taking over the fellowship!  You've always had some great insight on the forum and we look forward to hearing from you!

Comment by Carol Grape on February 9, 2013 at 7:09pm

Thank you both Paul and Ted

Comment by Nathan Strauch on March 20, 2013 at 6:12pm

Very happy to hear that you'll be the fellow here at Tourbuzz! I too look forward to see what you have to say!

Thanks Carol!

Comment by Carol Grape on March 20, 2013 at 9:45pm

Thank you Nathan

Comment by Steven Collins on October 15, 2013 at 7:31pm

Thank You Carol!! Great list - I can think of one more very important one to add though....

Virtual Tours (with special focus on Tourbuzz tours) provide a highly competitive edge that can help you rise above your competition. I can speak to that personally that I currently have one very lucrative commercial account (Home Builder) that was totally solidified with the Virtual Tours and related functionality. Matter of fact I got the account over a much more established photographer. I even make more per job than he did (more work too though) because I am able to charge for the Panoramics and to build the VTs.) Even though they company spends more per project they are ecstatic because of the high end presentation that separates THEM from their competition. 

Comment by Art Clark on October 28, 2013 at 2:32pm

We've seen traffic to tours decline over the last 4-5 years. Does anyone have ideas on how to increase traffic to the tours?

Comment by Carol Grape on October 28, 2013 at 11:32pm

Steven, That's great because I don't think many home builders in our area do tours.

Art,

I wonder if that is different around the country, since I have not seen that decrease. I do know that my clients really like getting that stat report every week.

Does anyone else have fewer views that before?

Comment by Art Clark on October 29, 2013 at 3:02pm

Hmm, so I have a couple of questions. Where do you post your tours? Anywhere besides the MLS? How about realtor.com? (We see an increase of about 10% from realtor.com posting.) What about Facebook? (Our facebook traffic varies widely, and is more dependant upon the realtor's facebook network than the number of likes on our page.) What about the video on YouTube? (We've had mixed success trying to drive traffic to the YouTube posting from our facebook page.) 

I'd be REALLY interested in knowing what you and others do!! Thank you, Art

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